Nick Crawford is a ‘T’ shaped marketer with 17 years of experience and a Postgraduate Diploma in Digital Marketing, showcasing a profound specialism in Email and CRM, which forms the vertical line of his ‘T’. Having acquired a well-rounded perspective on campaign delivery through varied roles on the vendor, agency, and client sides, Nick has a deep understanding of the marketing ecosystem.

With a focus on retention and loyalty, Nick emphasizes the incredible power of relationships. His approach is to nurture customer loyalty where relationships are the key to success. Believing in the value of infusing fun into any environment, Nick utilizes this philosophy not only to facilitate effective learning but also to develop marketing content that entertains as well as informs. This unique approach helps in crafting memorable experiences that resonate with customers and maintain their long-term engagement.